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Blog Posts About UX Design

self-service

What an Effortless Experience Means for UX Design

Using your company’s products should be easy. Most executives and business leaders are quick to agree. Nobody would choose to make the process of  purchasing and using a product harder than it needs to be, right? But customers don’t think of a product or service as an end of its own. It is inevitably linked […]
enhance-ux-with-api-integration

4 Ways to Enhance UX with API Integrations

For years now, practically every tech product on the market has been undergoing a radical shift. Technical products are becoming simpler, and simple products are becoming easier to integrate. Both of these occurrences are due to a profound market-wide interest in improving the user experience (UX). UX design is what makes complex, technically demanding tools […]
self_actualization

Implement Design That Encourages Self-Actualization

The trend towards UX design has far-reaching implications. Web designers and developers are looking for new, value-generating ways to leverage user-generated content to promote their platforms. People trust their social circles for purchase recommendations more than all other factors combined. Customer reviews, in particular, have demonstrated great success in the world of e-commerce – far […]
bullseye_animation

Achieve Functional Animation in UX Design

Animation is not just for entertainment. In the world of UX design, animation can play a pivotal role in helping users understand the purpose of website elements, interface components, and navigational tools. These types of design elements are called functional animation. Functional animation enables UX designers to explain complex things in a simple yet visually […]
assessing_analytics

Assessing Analytics Tools to Improve UX Design Outcomes

Does your development strategy rely on intuition? Probably not. Successful design teams, web developers, and marketers rarely achieve long-lasting results simply by trusting their gut. The gut is important, of course, but it has to inform action according to a strategy backed by data. This is what the most successful strategists in any industry do, […]
search-engine-optimization

Why SEO Matters to UX Design

SEO is about so much more than keywords and backlinks. Sure, those things are still important, but Google balances hundreds of ranking factors to bring results to its users. The key to crafting a foolproof SEO strategy is understanding what search engines are looking for: high-quality websites that meet users’ expectations. Unsurprisingly, user experience (UX) […]
internal alignment

How to Achieve Internal Alignment on UX Vision

Offering a great user experience (UX) is one of the most effective ways to drive engagement, increase spending, and improve customer loyalty. A cohesive, meaningful UX encourages users to form a relationship with the brand. There isn’t anything new or even uncontroversial about this. It’s a fundamental truth that some of the greatest business leaders […]
erase-friction-increase-revenue

[VIDEO] Erase Friction to Increase Revenue

The panel we assembled: Leigh Allen- Aredondo, Head of UX @ Spruce Up, Podcast Host of UX Cake David Kendall, Principal of UX Design @ AT&T Casey Goddard, Head of Product Management @ Yotta Digital Ventures Michael Woo, Director of UX @ UpTop Moderator – Craig Nishizaki, Sr. Director of Business Development @ UpTop We […]
Puzzle

Conversational UI Offers a Next-Level UX

User onboarding is a delicate process. It is one of the first places where developers get to showcase their skills and demonstrate how well they can serve users’ needs. It’s also where the vast majority of user drop-off occurs. If a brand, product, or service manages to tell a consistent, compelling story from its very […]